Exploring the Role of Brands in Public Diplomacy
Exploring the Role of Brands in Public Diplomacy

Mohammad Ali Shirkhani; Issa Adeli

Volume 2, Issue 4 , October 2018, , Pages 675-698

https://doi.org/10.22059/wsps.2019.269216.1071

Abstract
  As international relations develop into a network-like arena, new public diplomacy receives more attention, both in research and in practice. At the same time, with the increasing role ...  Read More